Women in Mobile Growth with Tradecraft @ CloudFlare

SF Bay Area
Thu, Jan 21, 2016, 6:30 PM (PST)


Thursday, Jan 21
6:30 PM - 9:00 PM (PST)


101 Townsend Street San FranciscoUS

About this event

We're spotlighting some amazing women in mobile growth this month with a panel discussion led by Branch founder Mada Seghete. Hear from industry experts about best practices to grow your app, meet cool new people in the mobile ecosystem, and enjoy some pizza and beer - sounds good, no? RSVP today to save your spot!  

The People
Dina Chaiffetz - Director of Product Strategy, Prolific Interactive
Julia Lipton - Head of Growth, Rise
Julia Niazov - Mobile Growth Manager, Hotwire
Lindsay Pettingill - Data Scientist, Airbnb
Marissa Chacko - Product Manager, foursquare

The Topics: 

• strategies for growth specific to mobile apps 

• app discoverability  

• user acquisition, engagement, and retention

• lessons learned and successes

• Upcoming trends for 2016

The Plan
 - Check-in + registration, pizza +beer
7.00pm - Welcome + introductions
7.10pm -  New from Branch
7.15pm - Mobile Growth Panel Discussion
7.45pm - Q&A 
8.00pm - Social hour
9.00pm - Head out! 

Note: Sure, the spotlight is on women in mobile, but everyone is welcome! Come learn from incredible minds working at forward thinking mobile companies, and walk away with ideas you can apply in your own day-to-day work.

For parking, we recommend using Luxe, an on-demand parking app available on IOS and Android. Use promo code BRANCHEVENTS to get $30 in parking credits toward your first park. We recommend downloading the app and requesting parking at least 20 minutes beforehand.
Download Link: http://dl.luxe.com/BRANCHEVENTS

The Sponsors

CloudFlare protects and accelerates any website online. CloudFlare automatically optimizes the delivery of your web pages so your visitors get the fastest page load times and best performance. They also block threats and limit abusive bots and crawlers from wasting your bandwidth and server resources. The result: CloudFlare-powered websites see a significant improvement in performance and a decrease in spam and other attacks.

Localytics helps you build stronger relationships with mobile and web app users through their analytics and marketing platform. App publishers create better app experiences, leading to passionate users that ultimately drive engagement, loyalty and revenue. Localytics currently supports more than 6,000 customers and reaches 37,000 apps, 2.7 billion devices and 120 billion data points monthly.

Tradecraft is a full time, in-person immersive training program for people who want to work in startups. The program has been designed by industry leading experts to ensure that you graduate with both the depth and breadth of knowledge you’ll need to make meaningful contributions on your first day at a high-growth startup. Once you select your vertical focus you will work with a large group of world-class mentors and a small group of inspiring peers to learn new skills while doing real work for real companies. 

Branch provides free deep linking technology to mobile app developers and marketers. We're on a mission to help you grow their business through deep linking, and allow users to discover content inside mobile apps. In 14 months Branch grew to a company with 50 employees and raised 18 million in funding. In the last year, Branch has gone from powering deep linking for 6 million users to more than 1 billion users.

Grow.co is a community of growth marketing professionals and brands, comprised of more than 7,000 acquisition and retention-oriented professionals. We serve the community through industry summits, a weekly newsletter, a jobs board, and an online forum.

Mobile Growth meetups are powered by Branch and Grow.co

Local sponsors