Join us this month for a night of growth stories and strategies from mobile experts from top performing apps in the city. We’ll kick off the evening with some beer, soft drinks, and appetizers, and then hear lessons and best practices for app growth. We’ll cover everything from organic and paid user acquisition, retention and engagement strategies, and more.
PicCollage (Cardinal Blue Software, Inc.)
Director of Growth and Monetization
Director of Business Development
Performance Marketing Manager
Senior Manager, Marketing & Analytics
Angela Ting is the Director of Growth and Monetization at Cardinal Blue, creators of PicCollage, a Top 10 photo collage app with over 160M downloads. She joined Cardinal Blue in 2011, before the launch of PicCollage, covering a range of responsibilities from financial operations to product management. She is currently leading PicCollage's growth and monetization efforts through designing, implementing and analyzing product experiments and user interviews.
Andreas is currently Director of Business Development at Microsoft via the Acompli acquisition (relaunched as Outlook for iOS & Android), where he focuses on mobile/OEM/browser BD across apps such as Outlook, Word, Excel, PowerPoint, MileIQ, and SwiftKey.
He was previously at Path (later acquired by KakaoTalk), where he played a key role in scaling the user base to 35M users and 5-7M DAU through product optimizations, partnerships, and performance marketing. He studied at the University of Southern California, where he was also a Division 1 runner on the Track & Field team. Andreas is originally from Los Angeles but now resides in San Francisco.
Rachel manages Performance Marketing at KeepTruckin Inc, one of the fastest growing SaaS startups in San Francisco with 2X user growth over the past year. Her focuses include driving new mobile user acquisition and B2B pipeline, utilizing cross-channel digital campaigns. Previously, she has worked at Symantec on Norton Security's US/EMEA e-commerce acquisition and VMware's Global Corporate Marketing team. Her passion is challenging the "data"-quo by testing new strategies and mobile platforms.
Adam currently leads paid acquisition at Turo. Before Turo, he spent more than eight years at digitally-focused agencies where he managed branding, user acquisition, and emerging media efforts for healthcare clients (Pfizer, AstraZeneca, and Johnson & Johnson) along with mobile strategies for the likes of Expedia and Disney.