Mobile Growth Online is connecting experts in the field to discuss the most relevant issues and strategies in mobile. We ask leaders and innovators from brands you love about their mobile growth strategies and success stories.
In this live 45-minute panel discussion you'll have the chance to hear about:
- Rules of engagement in an ever-changing mobile landscape
- Strategies for acquisition & the best channels to acquire users
After the discussion, we'll open the floor to some live Q&A from the audience.
Directora de Marketing para Latinoamérica y Europa
Lead Product Manager, Customer Acquisition & Subscriber Experience
& Patented Inventor
Rebeca Ricoy es la Directora de Marketing para Latinoamérica y Europa en Duolingo, la plataforma de aprendizaje de idiomas más grande del mundo, que usa Inteligencia Artificial para impulsar que la educación de idiomas sea gratis y accesible para todos. Su trabajo es crear, evaluar y adaptar las estrategias de comunicación de la plataforma al mercado latinoamericano. Anteriormente, Rebeca ha trabajado para Esteé Lauder Companies, Avon Cosmetics, así como en agencias de publicidad mexicanas. Rebeca tiene un MBA en Administración de Negocios de la Universidad Anáhuac y una maestría en Gestión de Empresas de Entretenimiento de Vancouver Film School.
Annie is an experienced lead product manager with a demonstrated history of working in the fintech services and education industry. She's focused on developing multiple teams to execute on high impact growth goals such as increasing the daily subscriber rate, reducing payback, and CAC. She's worked on optimizing the customer experience of the onboarding funnel and the overall subscriber experience while optimizing cross collaboration between stakeholders and more and on operationalizing best practices.