Mobile Growth NY with StreetEasy, Timehop, The Weather Company & Tumblr @ GA

New York
Thu, Apr 14, 2016, 6:30 PM (EDT)


Thursday, Apr 14
6:30 PM - 8:00 PM (EDT)


General Assembly
902 Broadway - 4th Floor New York10010

About this event

Must RSVP with GA to be registered for this meetup:

Join us for an awesome night all about how to grow your app! We'll be chatting with some mobile experts about strategies for user acquisition, retention, and engagement, plus deep linking and discoverability, ASO/SEO, push and in-app messaging, email strategies, and more. We'll kick off the evening with some pizza and beer, and end with a social hour. In between, get great tips and growth hacks to take your app to the next level! Important: Be sure to RSVP on the GA page.

The People
Chris Tava
, VP of Software Engineering, Timehop 
Joey Martin, Senior Product Manager, StreetEasy
Christopher Kuist, VP Insights & Innovation, The Weather Company 
Christine Alcantara, Product Marketing Manager, Tumblr

The Plan
6.30pm Check-in & onsite registration 
7.00pm Welcome and intros 
7.10pm Estimating Your Competitor's Facebook Ad Spend - Kevin Barry, Online Marketing and Acquisition Manager, OnDeck
7.20pm Mobile Growth panel
7.45pm Audience Q&A 
8.00pm Social hour

The Sponsors
Leanplum is mobile marketing automation that lets you shape meaningful experiences for your users at scale, driving engagement and results. Its integrated solution ties together Personalized Messaging, A/B Testing, and Analytics — all in one platform.

General Assembly (GA) is a global educational company on a mission to empower a global community to pursue work they love. Focusing on the most relevant and in-demand skills across data, design, business and technology, GA is confronting a skills gap through best-in-class instruction and providing access to opportunities. 

GA works with students online and in person across 15 campuses in 4 continents. GA also works with companies as partners in course development and graduate placement as well as helps companies stay competitive in today's digital landscape. Additionally, GA’s focus on affordable and accessible education combined with our education-to-employment approach is helping to create a diverse talent pipeline.

Branch provides free deep linking technology to mobile app developers and marketers. We're on a mission to help you grow their business through deep linking, and allow users to discover content inside mobile apps. In 14 months Branch grew to a company with 50 employees and raised 18 million in funding. In the last year, Branch has gone from powering deep linking for 6 million users to more than 1 billion users. is a community of growth marketing professionals and brands, comprised of more than 7,000 acquisition and retention-oriented professionals. We serve the community through industry summits, a weekly newsletter, a jobs board, and an online forum.

Mobile Growth meetups are powered by Branch and

Local sponsors