Mobile Growth New York w/ FanDuel, Quidsi, Plated, & Via

New York
Wed, Dec 7, 2016, 6:30 PM (EST)


Wednesday, Dec 7
6:30 PM - 8:30 PM (EST)


229 W 28th Street New YorkUS

About this event

Mobile growth + pizza + beer - you know the drill! 


We've got a fantastic panel of experts in mobile ready to share their experiences and strategies for growth, retention, and engagement. We'll chat about some of the features and campaigns they've tried that helped drive growth (and some that didn't), the tools they use for measurement, plus strategies for ASO/SEO, push, in-app messaging, and A/B testing. Then we'll turn it over to you for a quick Q&A and round the evening out with time to socialize and talk about all the cool things you just learned. 

Instructions to get into Noom: 

Noom is located at 229 W 28th St., 9th Floor, New York, NY 10001 (between 7th and 8th Ave). There are two entrances on W 28th St marked "229"; please use the entrance with the gold awning and red molding around the entrance. Upon entering the lobby, let the desk attendant know you are a guest of Noom's on the 9th floor. Take the elevator to the 9th floor and ring the doorbell.

The People

<a href="">Dave Lakshmanan, CTO, Quidsi
Jeremy Pippin, Director of Mobile Product, FanDuel
Bay Phillips, Lead iOS Engineer, Plated
Arielle Vogelstein, Growth Principal, Via

The Sponsors

Branch provides free deep linking technology to mobile app developers and marketers. We're on a mission to help you grow your business through deep linking, and allow users to discover content inside mobile apps. Branch links drive app conversions, engagement, and retention on every marketing channel. Branch powers over 1.5 billion links a day for thousands of users across the world. Find out more about Branch and our Mobile Growth Community online. is the world's largest mobile growth community, comprised of more than 7,000 acquisition and retention-oriented marketing professionals—from early-stage startups to global brands. Besides our weekly newsletter, in which we curate the latest and best in mobile growth content, we produce a wide portfolio of events ranging from local meetups that focus on specific verticals and topics, private dinners for top-tier marketers and Mobile Apps Unlocked—our yearly flagship summits which draw hundreds to Las Vegas, New York and San Francisco for several days of networking and learning opportunities. 

mParticle is the customer data platform for the mobile age. Only mParticle is integrated with all of the leading marketing, analytics, and data-warehousing solutions in a way that fully accounts for consumer behaviors and marketing opportunities particular to native apps and connected devices. That’s why more of the leading mobile businesses rely on mParticle than any other customer data platform. Accelerate speed-to-market with new mobile initiatives while enabling a single source of truth, accountability, and control across all your mobile data.

Noom Inc., a leader in mobile health coaching, combines the power of technology with the empathy of real human coaches to deliver successful behavior change at scale. Noom’s direct-to-consumer weight loss and exercise tracking mobile applications have reached more than 45 million users worldwide. Leveraging the success of their ground-breaking health and fitness programs, Noom developed a behavior change platform to treat chronic and pre-chronic conditions, beginning with the CDC’s Diabetes Prevention Program (DPP).

Mobile Growth meetups are powered by Branch.

Local sponsors