Webinar: Lessons to Convert Your Web Traffic into High-Value App Users

Mumbai
Wed, Jun 7, 2017, 3:30 PM (IST)

When

Wednesday, Jun 7
3:30 PM - 5:30 PM (IST)

Where

Live Online
India IndiaIN

About this event

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<a href="https://www2.branch.io/WBN-2017-Q20412TopIndianApps-MakeMyTrip_LP-Registration.html">

Tune in to learn the top ways to accelerate app growth - RSVP for this webinar through this link to get access

With research showing that consumers spend 85% of their smartphone use in native applications, getting mobile web users engaged in an app is crucial for any multi-platform business. For Bukalapak, being one of the largest online marketplaces in South East Asia, they knew they needed to provide an optimal user experience to seamlessly take their mobile web visitors to the mobile app in order to increase revenue and conversions. 

What we’ll discuss:

- The South East Asia mobile landscape: Opportunities for growth
- Difference in experience: mobile app vs. mobile web 
- Converting mobile web visits to app installs and increasing app engagement from the mobile web 
- Impact on overall install rate and revenue

The Speakers 

Bayu Adi Persada
Product Manager @ Bukalapak

Bayu has been a journeyman in his career within the tech world. Currently, he is working for one of the largest e-commerces in South East Asia as Product Manager. He carries out a mission to develop the most inclusive platform for all because he believes the platform has the biggest potential to reach every segment of Indonesia — to help ensure that everyone has access to benefit from online transactions: quality products, trusted sellers, and competitive prices.

Govind Kavaturi
International Evangelist @ Branch

Govind is responsible for Asia initiatives at Branch, the pioneer in mobile deep linking technology. He is also the President (India) of Kairos Society, a network of global leaders rethinking how old industries work. The network operates Kairos Venture Fund. Apart from Branch and Kairos, Govind enjoys photography. His pictures have been displayed at national and international exhibitions.

Join Bayu & Govind for an in-depth discussion on web-to-app growth and get actionable items for your own app! 

The Sponsors 

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<a href="https://branch.io/about/">Branch provides free deep linking technology to mobile app developers and marketers. We're on a mission to help you grow your business through deep linking, and allow users to discover content inside mobile apps. Branch links drive app conversions, engagement, and retention on every marketing channel. Branch powers over 1.5 billion links a day for thousands of users across the world. Find out more about Branch and our Mobile Growth Community online. 

Organizer

  • Priyanka Sreekanth

    Priyanka Sreekanth

    Branch

    Field Marketing Associate