Mobile Growth Mumbai Meetup w/ Purplle, Hungama & MoEngage @OF10

Sat, Aug 20, 2016, 10:30 AM (IST)


Saturday, Aug 20
10:30 AM - 12:00 PM (IST)


Of10 Coworking
Ground Floor, Prudential, Central Ave, Hiranandani Gardens, Powai MumbaiIN

About this event


We'll hear best practices and strategies for growth from three mobile experts, and leave plenty of time for refreshments and social time.

Topics covered will be user acquisition through paid or organic means, deep linking, tactics for growth that have worked really well (and a few you might want to avoid), as well as making a game plan for things like push notifications, a/b testing, soliciting user feedback, and discoverability.

The Plan

10.30am  Check-in, registration & refreshments 
11.00am   Welcome and Intros   
11.15am     Suyash Katyayani, Head Technology, Purplle - Rationalizing Spends across Acquisition Channels
11.30am   Yashwanth Reddy, VP Sales, MoEngage - Beyond installs - Best practices to drive user retention
11. 45am   Nirav Dalal, Product Manager, Hungama - Fueling your App's Growth Engine with Power Users
12.00pm  Social time 

The Sponsors


<a href="">Branch provides free deep linking technology to mobile app developers and marketers. We're on a mission to help you grow your business through deep linking, and allow users to discover content inside mobile apps. Branch links drive app conversions, engagement, and retention on every marketing channel. Branch powers over 1.5 billion links a day for thousands of users across the world. Find out more about Branch and our Mobile Growth Community online. 

YourStory is India’s no.1 media platform for entrepreneurs, dedicated to passionately championing and promoting the entrepreneurial ecosystem in India.

MoEngage is user analytics and engagement platform that helps consumer internet companies drive engagement and retention and reduce churn of their customers through personalized interactions across web and mobile using push, in-app and email. 

Of10 is a premium co-working space that brings together ambitious freelancers, entrepreneurs, start-ups, and early stage businesses by providing them with the tools and platform they need to realise their potential.The space boasts a of diverse and talented community to draw from and engage in real-time collaboration with, and gives members the opportunity to attend and host curated events, think-tanks, workshops and talks by notable speakers.

Mobile Growth meetups are powered by Branch & Yourstory in India 


  • Priyanka Sreekanth

    Priyanka Sreekanth


    Field Marketing Associate